{
  "dataset": "State of AI Search 2026 — Aggregatdaten",
  "publisher": "Murat Ulusoy / SUMAX Research",
  "canonical_report_de": "https://www.muratulusoy.de/research/state-of-ai-search-2026.html",
  "canonical_report_en": "https://www.muratulusoy.de/en/research/state-of-ai-search-2026.html",
  "license": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/",
  "citation": "Ulusoy, M. (2026): State of AI Search 2026. SUMAX Research. https://www.muratulusoy.de/research/state-of-ai-search-2026.html",
  "published": "2026-04-22",
  "method_summary": {
    "prompts": 12000,
    "ai_systems": 6,
    "brands_tested": "150+",
    "industries": 8,
    "basis": "Prompt-Matrix-Erhebungen aus der Beratungspraxis; Details und Grenzen der Methodik im Report"
  },
  "headline_findings": [
    "41 % der in Google-SERPs dominanten Marken haben in ChatGPT und Perplexity unterproportionale Sichtbarkeit (LLM-Gap).",
    "Korrelation zwischen Google-Position und LLM-Citation-Rate: 0,42 — Marken-Sichtbarkeit in LLMs ist von klassischer SERP-Position weitgehend entkoppelt.",
    "Branchen-Baselines der LLM-Citation-Rate (Median über sechs Modelle) liegen zwischen 14 % (Industrial Manufacturing) und 31 % (Legal Professional Services)."
  ],
  "industry_baselines_citation_rate_percent": [
    { "industry": "Legal Professional Services", "median": 31, "p75": 48, "top_decile": 64 },
    { "industry": "Travel / Hospitality", "median": 28, "p75": 45, "top_decile": 61 },
    { "industry": "Automotive", "median": 26, "p75": 42, "top_decile": 60 },
    { "industry": "B2B-Software", "median": 24, "p75": 41, "top_decile": 58 },
    { "industry": "E-Commerce Retail", "median": 22, "p75": 39, "top_decile": 56 },
    { "industry": "Finance", "median": 19, "p75": 33, "top_decile": 51 },
    { "industry": "Healthcare", "median": 18, "p75": 34, "top_decile": 52 },
    { "industry": "Industrial Manufacturing", "median": 14, "p75": 28, "top_decile": 44 }
  ]
}